Developing relationships, both personally and professionally, has gone digital. Many industries are adapting business practices to accommodate the increase in online usage and the staffing industry is no exception.

When pursuing talent it’s imperative to be visible on online platforms to attract the right talent. Optimizing these platforms, including social media and online job postings, can increase visibility for the job and the company when used strategically.

In 2013, according to a report by, 92 percent of companies used social media for recruiting employees, and 45 percent of Fortune 500 firms were including links to social media on career page sections. These numbers are expected to only increase, with small businesses even taking advantage of social media for recruitment.

It’s not just employers and staffing firms turning to online avenues, job seekers are also using the platforms to find potential employers. An astonishing 14.4 million people in the U.S. have used social media to search for a job, with 29 percent of job seekers using social media as their primary tool for job searching, noted the report. This is more reason for employers to stay visible and active on social media and online job platforms, but for many business owners there isn’t enough time to use them effectively.

A staffing franchise, like AtWork Group, specializes in effectively using these platforms to find the best talent for your company, including the best practices for recruiting on social media. This frees up your time as an owner, and increases the chances of your job posting visibility and the amount of qualified applicants.

In addition to social media recruitment, AtWork Group also uses its own online job posting site to increase traction for your company and open position. The advantage of a staffing firms’ online job platform, in comparison to sites like Indeed and Monster, is that we take all the applications and filter them so that you only get the most qualified candidates.

Fill your positions with the best people by taking your staffing needs online, and increase chances of filling that opening by employing a staffing agency who understands how to optimize online platforms to take your talent acquisition strategies to the next level.

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